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Veronica Passalacqua is a Licensed Esthetician and co-founder of The Beauty Spot, a luxury salon company with a master training program for up & coming stylists.

In her treatment room Veronica is a guide to her clients, helping them navigate the journey of aging gracefully through skin care and wellness. As an educator and mentor, Veronica leads her team to master the broad array of business skills necessary to be successful in the beauty industry.

With a background in marketing and finance, Veronica is able to share how she used her understanding of business and service to quickly build a client base beyond what she could serve in her original one room skin studio, and how she continues to build demand through each level of growth with her business.

Veronica is passionate about elevating the beauty industry by encouraging newly licensed Cosmetologists & Estheticians to understand the power of professionalism, sound business practices, and exemplary service.


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The Beauty Spot Santa Rosa

โ€œ Veronica is such a sweetheart and has passion for
what she does and her community.
We NEED more businesses like The Beauty Spot.โ€
โ€” A. C. via facebook review